All Easy Studio Blog

The very first step of top sellers generating hundreds of millions in revenue was not extravagant equipment, but 'product photography techniques mastering space and light.' Today, we share practical formulas to set up a high-aesthetic product photography home studio under 200,000 KRW—rivaling major corporate brands—and nail flawless product photography!

"We spent a lot of money renting a studio and hired a model we really loved for a gorgeous shoot... so why are we only getting views without sales?" Many novice brand owners confuse the roles of 'Instagram feed photos' and 'product detail page photos'.

Based on real-world experiences from active brand directors, we transparently reveal the complete 9-step in-house clothing production process from fabric sourcing to final product manufacturing, along with cost-saving tips and an itemized cost breakdown for producing 120 jumpsuits.

The most immediate and realistic question faced by those preparing to launch their own brand is undoubtedly, “How much money will it actually cost?” Build a real budget plan based on cold numbers and data.

Many beginner entrepreneurs jump into startups with vague dreams of overnight success, thinking, "I dress well and take aesthetic photos, so if I source clothes I love, they'll definitely sell." However, within just a few months, they hit a wall and lose their way, realizing the clothes they love are completely different from what customers are willing to open their wallets for.

Every year, countless aspiring entrepreneurs enter the market dreaming of fashion's glamour, but about 40% of new brands close down within their first year. Excluding temporary sales to friends and family, the cold reality is that nearly 80% of all brands silently shut their doors without selling even 10 garments.